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Revolution

Fall 2018

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Revolution is a Raleigh based smoke shop. As a sophomore in undergraduate, out final multimedia project was to find a client, build a report, and be hired to design a product. Through networking with the universities local smoke shop and utilizing my available connections, I was able to build a relationship with the manager. After spending time in the shop, I began to look ahead and find an issue that I could solve for them. I began to recognize problems that I and other customers would incur. The issue I noticed was that was all of the different tobacco flavored products that were available, there was not a simple method to explore them. Flavored products with usually separated by brand and not flavor and with vape juice flavors like "God's Nectar" and "Farley's Garley Sauce", it can be difficult to know what you're buying! And so a solution was formed.

My design project for the company was to create a catalogue of vape juices and accessories, allowing customers to cut to the chase and choose from a variety of products that meant their wants. The design process involved reviewing their inventory and dividing products in categories: Beverages, Candy, Fruity, Pastry, and Tobacco. After some time, I also recognized another issue that could be solved. Being an independent company, the was a lack of a formal logo. More time was spent developing my relationship with the shops manager to decide on a logo to be used on the front of the catalogue. Though sketching and research, I designed multiple logos for the shop to use. One that displayed a clean, more formal look and another that was more fun and bubbly.

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